{"id":2971,"date":"2025-03-13T18:38:24","date_gmt":"2025-03-13T18:38:24","guid":{"rendered":"https:\/\/sustainabloom.org\/?post_type=news&p=2971"},"modified":"2025-03-13T18:42:38","modified_gmt":"2025-03-13T18:42:38","slug":"sustainabloom-estrena-un-nuevo-e-inspirador-video","status":"publish","type":"news","link":"https:\/\/sustainabloom.org\/es\/news\/sustainabloom-launches-inspiring-new-video","title":{"rendered":"Sustainabloom estrena un nuevo e inspirador v\u00eddeo sobre la sostenibilidad en la floricultura"},"content":{"rendered":"

Sustainabloom<\/strong><\/a>, el recurso de referencia del sector en materia de sostenibilidad en la floricultura, se complace en anunciar el lanzamiento de un nuevo v\u00eddeo promocional: Calle Sustainabloom<\/strong>. Este breve pero impactante v\u00eddeo da vida a la misi\u00f3n de Sustainabloom de formar y empoderar a la comunidad floral en su camino hacia un futuro m\u00e1s sostenible.\u00a0<\/p>\n\n\n

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Ya disponible en YouTube y en Sustainabloom.org, el V\u00eddeo de Sustainabloom Road<\/strong><\/a> destaca el papel fundamental que desempe\u00f1an los profesionales del sector floral en la sostenibilidad. Adem\u00e1s, transmite un mensaje sencillo pero contundente: la sostenibilidad es un camino en el que todos los miembros del sector floral pueden participar, independientemente de en qu\u00e9 punto se encuentren hoy en d\u00eda. Sustainabloom ofrece recursos gratuitos y f\u00e1ciles de usar para ayudar a las empresas a dar pasos significativos hacia adelante, tanto si est\u00e1n empezando a explorar pr\u00e1cticas sostenibles como si buscan reforzar los esfuerzos ya existentes.<\/p>\n\n\n\n

Sustainabloom invita a todos los profesionales del sector y a los defensores de la sostenibilidad a ver y compartir el nuevo v\u00eddeo para ayudar a sensibilizar, inspirar la acci\u00f3n y fomentar la colaboraci\u00f3n en todo el sector hacia pr\u00e1cticas m\u00e1s ecol\u00f3gicas.<\/p>\n\n\n\n

El v\u00eddeo destaca la \u00abSustainabloom Road\u00bb, un camino colectivo por el que todos los miembros del sector pueden avanzar juntos hacia un futuro m\u00e1s sostenible. <\/p>\n\n\n\n

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\u201cLa sostenibilidad no es solo un destino, sino un camino\u201d,\u201d<\/strong> afirm\u00f3 Debi Chedester, CAE, directora ejecutiva de la American Floral Endowment (AFE). \u201cCon este v\u00eddeo, esperamos motivar a la comunidad floral, demostrando que cada peque\u00f1o paso hacia la sostenibilidad marca la diferencia, y que Sustainabloom est\u00e1 aqu\u00ed para ayudaros en este camino con formaci\u00f3n y recursos\u201d.\u201d<\/strong><\/p>\n<\/blockquote>\n\n\n\n

El impacto de Sustainabloom ya ha sido significativo. Desde el lanzamiento de la p\u00e1gina web en abril de 2024, el programa se ha convertido en un centro integral de recursos sobre sostenibilidad que ofrece m\u00e1s de 15 gu\u00edas detalladas del sector, informaci\u00f3n exhaustiva sobre certificaciones de sostenibilidad, herramientas de evaluaci\u00f3n y art\u00edculos destacados con ejemplos reales de empresas del sector floral que aplican pr\u00e1cticas sostenibles. Explora los recursos y herramientas m\u00e1s recientes aqu\u00ed<\/a>.<\/strong> <\/p>\n\n\n

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Sustainabloom agradece el apoyo de sus socios fundadores, cuya generosidad ha contribuido a hacer posible esta iniciativa. Las donaciones suponen una inversi\u00f3n en la investigaci\u00f3n continua, la ampliaci\u00f3n de recursos y el compromiso con la sostenibilidad y los avances a largo plazo. Para participar o realizar una donaci\u00f3n con el fin de apoyar este programa fundamental, Haz clic aqu\u00ed<\/strong>.<\/a>   <\/p>\n\n\n\n

\u00a1Comparte el v\u00eddeo de Sustainabloom!<\/strong><\/h4>\n\n\n\n

Accede a las publicaciones en redes sociales, los pies de foto y mucho m\u00e1s en la p\u00e1gina web de Sustainabloom aqu\u00ed<\/strong><\/a>, y \u00fanete a nosotros para dar a conocer la sostenibilidad.<\/p>\n\n\n\n

El nuevo v\u00eddeo se ha creado en colaboraci\u00f3n con Katie Lila, de Flores para la gente<\/strong><\/a>.<\/em> Katie es artista floral y directora creativa, y se dedica a transformar las flores en impresionantes obras de arte, instalaciones y experiencias interactivas, siguiendo el lema \u201cde la granja al arte\u201d.\u201d<\/p>","protected":false},"template":"","news-categories":[26],"class_list":["post-2971","news","type-news","status-publish","hentry","news-categories-news"],"acf":[],"yoast_head":"\nSustainabloom Launches Inspiring New Video On Sustainability in Floriculture - Sustainabloom<\/title>\n<meta name=\"description\" content=\"Sustainabloom, the industry\u2019s trusted resource for floriculture sustainability, is excited to announce the launch of a new promotional video: Sustainabloom Road.\" \/>\n<meta name=\"robots\" content=\"index, follow, max-snippet:-1, max-image-preview:large, max-video-preview:-1\" \/>\n<link rel=\"canonical\" href=\"https:\/\/sustainabloom.org\/es\/noticias\/sustainabloom-estrena-un-nuevo-e-inspirador-video\/\" \/>\n<meta property=\"og:locale\" content=\"es_ES\" \/>\n<meta property=\"og:type\" content=\"article\" \/>\n<meta property=\"og:title\" content=\"Sustainabloom Launches Inspiring New Video On Sustainability in Floriculture - 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