Growing Greener Together
AFE Connects the Floriculture Industry with Sustainability Through Comprehensive Research Guides, Expert Resources For over six decades, the American Floral Endowment (AFE) has represented the entire floral community, providing and sharing free resources to everyone, thanks to the generosity of donors. As the industry’s leading charitable organization, AFE receives and collects donations to invest them, generating funding that advances floriculture through research, education, and special programming. Recently, the Endowment began a new project that aims to further that growth, this time focusing on helping industry members approach and become more actionable with sustainability. Sustainabloom is a research-driven program created to provide in-depth guides and resources about sustainability developed by top researchers in the field. The information is housed efficiently within our…
